(3 quotes found)
“It positions Amazon as a shopping portal, enhances their total market opportunity and serves to leverage their technology base and relationships forged with their customers.”
“It's going to be difficult to make sure that customer satisfaction remains high. That's because Amazon has no control over the merchandise being sold.”
“There will probably be a modest increase in expenditures. But relative to what Amazon will spend on marketing to attract new customers, it should be relatively minor.”
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