Henry Louis Stram , was an American Football coach. He is best known for his 14-year tenure with the Kansas City Chiefs of the National Football League. Stram won three AFL Championships and Super Bowl IV with the Chiefs. He also coached for the most victories , most post-season appearances and the best post-season record in the AFL . Stram is also largely responsible for the introduction of Gatorade to the NFL due to his close association with Ray Graves, coach at the University of Florida during Gatorade's development and infancy.