(3 quotes found)
“Marketers are trying to avoid any kind of backlash right now.”
“There's always going to be marketers who see the value in creating buzz. Just because one advertiser said they are not going to do it, it doesn't mean it will stop completely.”
“No one could have known this Janet thing would have this kind of ripple. But part of Budweiser's job as a marketer is to stay in tune with what consumers seem to be wanting.”
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