(41 quotes found)
“There is no comparison. 'Star Wars' is on an entirely different level.”
Jim Silver
“Oil prices are particularly important to toy manufacturers because they impact the cost of resin and plastic used to make toys,”
“Toy manufacturers are redefining themselves as family entertainment companies rather than just toymakers,”
“Hasbro has other new Star Wars toys coming out in the fall timed to the release of the Star Wars DVD.”
“The key to this movie is Darth Vader,”
“The split with Ken was a great publicity gimmick. It brought Barbie lots of attention. The attempt is to reposition Barbie as a single, independent woman and to make her attractive to an older demographic,”
“Room decor is a hot trend right now and several toymakers are expanding into it, ... But I don't think toymakers should try to become experts in every area. That's going to be very difficult. Maybe with consumer electronics, it could make sense to have a licensing relationship with another manufacturer instead of keeping it in-house.”
“The key to this movie is Darth Vader, ... He is the best-selling villain of all time.”
“Hasbro isn't in the learning category, so Lego is a perfect candidate for them, ... Both companies aren't strong in educational' family entertainment, so Leapfrog also is attractive.”
“Room decor is a hot trend right now and several toymakers are expanding into it. But I don't think toymakers should try to become experts in every area. That's going to be very difficult. Maybe with consumer electronics, it could make sense to have a licensing relationship with another manufacturer instead of keeping it in-house.”
