(22 quotes found)
“Each network has at least one new show that's doing well. That's a real positive. There's not a single network where everything bombed.”
Marc Berman
“the most disappointing. Nobody expected 'Invasion' to hold the 'Lost' lead-in. But it's losing a good 30 (percent) to 40 percent of the lead-in. That's a lot.”
“Advertisers believe that once you reach 50, you're over,”
“I'm optimistic about the new shows,”
“Reality is a short-term solution. In the long run, there won't be a benefit. ... But the networks are looking for the most eyeballs.”
“It's more important to Fox what age the audience is than the quality of the show,”
“They won't win any awards for 'War,' but as long as they're bringing in younger viewers, it's a success.”
“The advantage of being a niche network is that you know exactly who your audience is. If you're on the Food Network you know exactly who's watching and what kind of shows they're interested in. It's more difficult for the broadcast networks because they have to focus on a bigger picture. The scope is larger.”
“It's a two-network race between CBS and NBC,”
“Many people thought ABC hit rock-bottom last year. But I think it's going to hit rock-bottom this year. They've got too many holes in the schedule to fill.”
