“I've never found a client's business problem that could be solved solely through advertising.”
Lee Clow
“The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business.”
Derby Brown
“There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.”
Jerry Della Femina
“Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.”
Leo Burnett
“Advertisements contain the only truths to be relied on in a newspaper.”
Mark Twain
“The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.”
“If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.”
Will Rogers