“The trick is to learn how to do it artfully, and persuasively.”
Frank Rothschild
“If you teach a man anything, he will never learn”
Bernard Shaw
“In a republican nation, whose citizens are to be led by reason and persuasion and not by force, the art of reasoning becomes of first importance”
Thomas Jefferson
“Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.”
William Bernbach
“Advertising isn't a science. It's persuasion. And persuasion is an art.”
“A soft Tongue may strike hard.”
Benjamin Franklin
“There is nothing in the world like a persuasive speech to fuddle the mental apparatus and upset the convictions and debauch the emotions of an audience not practiced in the tricks and delusions of oratory”
Mark Twain
