“Because [the bias] is so subtle, it's extremely effective.”
Shanna Smith
“Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate.”
Sun Tzu
“is to have a brand integration that is effective enough to have resonance but - and it's a big but - subtle enough so that it doesn't offend.”
Jonathan Prince
“If the red slayer thinks he slays, / Or if the slain think he is slain, / They know not well the subtle ways / I keep, and pass, and turn again.”
Ralph Waldo Emerson
“There's a very subtle effect, a spike, and that's what we're looking for.”
Stephen Kane
“These subtle alterations can make a huge difference. They can have a profound effect.”
Charles Long
“That track always had a speed bias but last fall they made it extremely deep and I don't recall it being that way before. A number of horses that shipped in from California and were odds-on favorites didn't run a jump. That worried me.”
Eric Kruljac
