(1210 quotes found)
“Advertising treats all products with the reverence and the seriousness due to sacraments.”
Thomas Merton
“I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.”
Leo Burnett
“What you say in advertising is more important than how you say it.”
David Ogilvy
“There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.”
Jerry Della Femina
“Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.”
F. Scott Fitzgerald
“Plan the sale when you plan the ad.”
“Creativity is an advertising agency's most valuable asset, because it is the rarest.”
Jef I. Richards
“A vast sector of modern advertising... does not appeal to reason but to emotion; like any other kind of hypnoid suggestion, it tries to impress its objects emotionally and then make them submit intellectually.”
Erich Fromm
“Democratic nations must try to find ways to starve the terrorist and the hijacker of the oxygen of publicity on which they depend.”
Margaret Thatcher
“American grammar doesn't have the sturdiness of British grammar (a British advertising man with a proper education can make magazine copy for ribbed condoms sound like the Magna goddam Carta), but it has its own scruffy charm”
Stephen King