(3 quotes found)
“One of the first acts from the Pork Board was to approve funding for this in 1986. No one knew that it would become one of the five most recognized tag lines in advertising history.”
“None of us thought back in the 1980s that this effort to reposition pork would become the one of the most recognized advertising campaigns in America.”
“The 2006 budget is built on the assumption that NPB will collect $52 million.”
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