“Consumers start to take on these products and embrace them, and these products start to gain traction in the marketplace,”
“There was a halo effect on the lower-end products. We're getting volume and traction all around the product range,”
“We were starting to get some traction. The additional access it going to make it even more attractive.”
“Magazines have not been distributing digital subscriptions for very long, ... The traction for digital magazines has come in the last year and a half.”
“9/11 has backfired horribly on them. What's infuriating them is that they have failed to gain traction in the Muslim regions where they thought they would.”
“We're prepared. We've got three sanders (dump trucks that spread sand to provide traction on icy roads), our trucks are loaded down, ready to go, fueled up.”
“Sometimes you see that happen, where a team gets over the hump and gets some traction. Don't ever underestimate the power of momentum.”
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