“These subtle alterations can make a huge difference. They can have a profound effect.”
“There is space within sisterhood for likeness and difference, for the subtle differences that challenge and delight; there is space for disappointment-and surprise”
“Those subtle differences (in returns of index funds) make a big difference over the long term.”
“There's a very subtle effect, a spike, and that's what we're looking for.”
“is to have a brand integration that is effective enough to have resonance but - and it's a big but - subtle enough so that it doesn't offend.”
“Because [the bias] is so subtle, it's extremely effective.”
“If the red slayer thinks he slays, / Or if the slain think he is slain, / They know not well the subtle ways / I keep, and pass, and turn again.”
Ralph Waldo Emerson
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