“Obviously, it's a great opportunity for somebody else to build a brand in their absence.”
“The question is, how do we create and sustain north central Indiana as a brand?”
“It's the only building with exterior entrances. Major hotel brands do not want exterior entrances.”
“The exact branding strategy is still under discussion, but we won't go for a new brand.”
“We don't think it's a good depiction of out brand. It's not an association we feel comfortable with, for obvious reasons. Every dealer I've talked to is not in favor of this relationship.”
“We continue to build our brands and expand our international, national and regional capabilities. Our objective is to provide seamless, end-to-end global transportation solutions to our customers.”
“This transaction builds upon that existing strategy to expand our brand and generic product offerings.”
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