“Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.”
“People have been delaying doing anything because they felt the research wasn't there. This makes it clear that advertising does make a difference.”
Leslie B. Snyder
“If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.”
“Young people are threatened... by the evil use of advertising techniques that stimulate the natural inclination to avoid hard work by promising the immediate satisfaction of every desire.”
Pope John Paul II
“The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma.”
Jef I. Richards
“Advertising is the art of convincing people to spend money they don't have for something they don't need.”
“I know of a brewer who sells more of his beer to the people who never see his advertising than to the people who see it every week. Bad advertising can unsell a product.”
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