“If you want to start a magazine and survive, find a niche that no one is serving.”
“Niche players can have one bad quarter and they don't have the wherewithal to survive that, or at least survive it easily.”
“It'd be one thing if he's 25 and filled a demographic niche. But the older the demographic you try to reach, the less risky you want to be.”
“He was born to serve. He has found his niche.”
“We seem to be filling an under-served niche.”
“It was a hobbyist pursuit that served a much narrower niche.”
“I don't see how a lot of these smaller niche vendors are going to survive. They're going to have to be swallowed up by the bigger companies in the food chain.”
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