“IT?S NOT AS EASY as putting up a sign. You really have to find an viable alternate route.”
“Restructuring is the first step and that's the easy part, but what they don't have yet is a viable business model. The market won't accept hollow promises.”
“In creating those sponsorship levels it really has helped make the tournament more viable. It puts a major emphasis on some of our corporate sponsors.”
“That is a real viable easy environmental program that we ought to institute immediately.”
“A franchise in Mexico, it's not a priority for the short or medium term. It's not so viable.”
“Earle and his staff engaged in an extraordinarily irregular and desperate attempt to contrive a viable charge”
“It's a financial issue--these guys are crying out for help. But if they don't see a viable career in cricket they will have to earn a living doing something else.”
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