(1236 quotes found)
“Applied good taste is a mark of good citizenship. Ugliness is a from of anarchy... ugly cities, ugly advertising, ugly lives produce bad citizens.”
“Plan the sale when you plan the ad.”
“It is pretty obvious that the debasement of the human mind caused by a constant flow of fraudulent advertising is no trivial thing. There is more than one way to conquer a country.”
“The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.”
“Advertising treats all products with the reverence and the seriousness due to sacraments.”
“The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.”
“The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.”
“Advertising is the rattling of a stick inside a swill bucket.”
“Living in an age of advertisement, we are perpetually disillusioned. The perfect life is spread before us every day, but it changes and withers at a touch.”
“Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them.”
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